Zencart

Zen Cart is an online software designed solely for e-commerce businesses. It uses PHP, MySQL and is an open source project that was developed by a community of shop owners, programmers, designers, and consultants who just wanted a simple e-commerce solution.

The Pros Of Zen Cart :

Zen Cart Is A Free Bundled With Addons Available :Zen Cart is a great online software and best of all it is free. Since it’s inception over 5 years ago many developers have created numerous add-ons which can be downloaded and installed onto the Zen Cart system at any time.

A Great Product Management System :The key to running any successful e-commerce business is how well you can manage your products.

A Wide Range Of Free And Paid Templates Available :Most Internet businesses usually want a customised website and want different features to show their customers, which is why Zen Cart has a wide range of free and paid templates.

Forum And Community Support Is Good :Unfortunately there is no formal support from Zen Cart or a team hired to handle customer service being a free product.

Export To Major Accounting Softwares Are Available : Currently Zen Cart supports both QuickBooks and MYOB accounting. Though, one module is free and the other does cost. So if you are looking to implement Zen Cart into your Internet business you will want to consider which accounting package to use.

The Cons Of Zen Cart :

Not Cosmetically Appealing : As with most of the open source “out of the box solutions”, I knew there were going to be somewhat a lot of customising to be done. What I found at first was the default skin that Zen Cart provided had a lot of “stuff” that were not needed and it made the whole store look a bit cluttered for my liking.

Very Basic Reporting : Most of the basic reports are available which include products viewed, products purchased and customers orders. It lacks more sophisticated reports such as sales by products, profit on each product, profit margins made and so forth.

Upgrades And Add-On Integrations Are Difficult : This is the big downside of Zen Cart. Once you have installed Zen Cart and made modifications to the software, don’t expect to upgrade for a very long time.

Newsletter And Email Autoresponder Is Not Reliable : I have noticed once your database begins to hit the 1000 customer mark, the email newsletter system and autoresponder facilities begin to show a slower response time.

prestashop

PrestaShop is one of the popular shopping cart software out there and one we have experience with here at Supercell Media. It is one of the few eCommerce platforms that we believe has great potential. It is designed to help people build a functioning online store.

Pros of PrestaShop :

Lightweight and flexible: PrestaShop can be easily customised according to the preferences of the store owner. The administrator can add or delete any of the integrated functionality through the admin panel. Also, it is very light at 5.5 MB, so even users with a slow internet connection will enjoy deploying PrestaShop.

Official marketplace: PrestaShop has an official marketplace for themes and commercial modules. It’s kinda like MagentoConnect for Magento users. You can choose from over 3,500 modules and themes to enhance your PrestaShop eCommerce store experience.

Interface: PrestaShop’s interface is highly appealing; not only it is innovative, but it gives you the ability to operate through every bit and bob of your online storefront, effortlessly. Technical jargon is kept to a minimum with most of the emphasis on ease of use and clarity.

Cost: One of the best parts of using PrestaShop is that it is free to use with no transaction or monthly fees. Being an open source software, it can be utilised by tight and even non-existent budgets (with some coding skills).

Community and support: PrestaShop has cultivated an active user community. You can check out FAQs and online user guide. PrestaShop’s active community is reachable in the forum and issues can be reported to a bug tracker. You can contact PrestaShop from 9:00 a.m. to 6:00 p.m. EST, and submit a message via a contact form after hours. Additionally, PrestaShop is quite active on its Twitter and Facebook pages.

Currency and languages: PrestaShop supports multiple currencies, giving your customers the option to buy products with their national currency. PrestaShop cart is also multilingual and is available in 41 languages, and counting.

cons of prestashop:

Expensive modules: Most modules required for a fully functional shopping cart website are highly priced. Though buying modules isn’t mandatory for setting up the store. A few more built-ins would definitely be a welcome. Customers also face upgrading issues that reflect negatively on the software itself.

Minimum scalability: PrestaShop is suitable for small to medium sized businesses, but creates doubt when it comes to a full scale shopping store. Also, it doesn’t have a multi-store feature, which is a major handicap for full-scale projects.

Poor design attributes: The default skin and product catalogue needs improvement: they are not as professionally designed as compared with a solution like Magento, which in our taste is more robust and intuitive. The statistics system for PrestaShop, compared to Magento, is unfavourable, as well.

Needs more focus on marketing: No opportunity to input attributes and cross sell products – options which are typically available in other eCommerce platforms.

Pros

Unique features Magento software comes with unique features not found in other e-commerce software. Some of these features include its ability to manage multiple store fronts. It also supports multi-language and multi-currency capabilities allowing it to be used anywhere in the world. This frees you from the need for a translator or a calculator when converting your currency. Magento is optimized for mobile devices which means it is accessible while you’re on the move. Best of all, it was designed to be search engine (SEO) friendly. These unique features are a plus in terms of gaining added advantage for your business from competitors.

User friendly

This software is user friendly in all aspects, especially when it comes to administrative navigation. Technical jargon is kept to a minimum with an emphasis on clarity and ease of use. The home page is well organized and straight forward. This allows users a convenient environment in which they can work efficiently.

Cost relations

The best part of using Magneto is that the community version of comes free of charge. Being an open source web application software, this version needs no investment on your part. This is the version designed for tight or nonexistent budgets.

Community coverage

Magento software comes with access to a wide community of users across the world. These users have developed many extensions and plugins. These are essential as they act as support features that will grow your business. This global community also creates a link between businesses.

Customizable and flexibility features

Magento software allows for extensive customization. As such Magnetos allows different businesses to individualize processes despite using similar software. Your site will therefore look exactly as you want it. This gives a business full control over the codes necessary to develop and design their desired business related platform. Such customization is advantageous in that it allows you to design the application to fit your specific preferences.

Built to scale

Magento has the capability to handle a variety of capacities and a wide range of products. It takes into account both small-scale and large scale businesses. This is why it is also preferred by global brands.

Cons

Lack of suitable developers

Due to the complexity of developing a Magento system, it is difficult to find good and qualified developers. This system has over 20,000 files and 200 database table. Due to this level of complexity, expertise is required in its execution.

Cost prohibitive versions

While the community version of the application does come for free, other, more complex versions do come at escalating costs. The Enterprise version has a starting price of US$ 14,420 per year. The Premium Enterprise version has a start price of US$ 49,990 per year and is designed for large businesses. The price will also be affected by the developer installing it. The better the developer, the more Magento is likely to cost.

Limit to hosting

Magento is suitable for even large scale e-commerce enterprises. Due to its size and complexity, it is best hosted on dedicated servers that can be configured by you. Using Magento within a shared hosting structure will make slow which in turn will unfortunately result in a cumbersome and congested user experience.

Time consuming
Given Magneto’s various applications, complexity and variations, setting it up also requires that quite some time due to its complexity.

It is evident that even with all these limitations, Magneto’s compelling pros outweigh its few minor cons. Depending on the needs and preferences of your business and the aforementioned pros and cons, you are now empowered with the data necessary to decide if Magento is the right solution for your business’s e-commerce objectives and goals.

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